About the study

Business leaders worldwide continue to face challenges in hiring and cost management, though there is renewed optimism and a greater sense of resilience after enduring—and overcoming—pandemic supply chain disruptions and seeing the global economy avoid a recession.

To address continued hiring challenges, some organizations are investing heavily in training and upskilling their current workforce to help fill the skills gap. Almost universally, organizations are increasing their investments in AI, signaling a high level of trust for emerging technology, although concerns remain.

The volatility of recent years has put many organizations in a reactionary position, having to adapt quickly to changing market conditions. Now that leaders are feeling better equipped to handle business challenges, they have started making plans for a more certain future. Along with this new sense of optimism comes exploration of new technologies, processes, and ideas that will uncover new opportunities for growth—and shape the future of design and make. 

About The Study | Autodesk State of Design & Make Report 2024

This report contains key findings from this research, including details at the sector and regional level.

The quantitative data (n= 5,368) was collected between July and September 2023, through a 20-minute online survey.* Autodesk partnered with Qualtrics for the collection of this data. In addition, 31 qualitative interviews with business leaders and futurists were conducted in October and November 2023. In some instances, aggregated and anonymized Autodesk customer data has been analyzed to identify trends.

 *The full questionnaire used in the survey can be found here.


of survey participants are decision-makers in their companies


of respondents said that they used Autodesk products

11 years

is the average experience respondents have in their industry


Company size

  • Small: 1–19 employees
  • Medium: 20–4,999 employees
  • Large: 5,000+ employees

Leaders and experts:

Leaders: Seventy percent of survey participants are decision-makers in their companies. In this report, this group is referred to as “leaders.” Job roles for the leaders group include business owner/entrepreneurs, directors, VP-level and C-level.


Experts: The remaining 30% of respondents are referred to as “experts.” This group includes respondents at the non-managerial level and managers.


  • APAC: Asia-Pacific
    Australia, China, India, Japan, South Korea
  • EMEA: Europe, the Middle East, and Africa
    France, Germany, Italy, Middle East (Saudi Arabia, United Ariba Emirates), Netherlands, Nordics (Denmark, Finland, Norway, Sweden), Spain, Turkey, United Kingdom
  • AMER: North, Central, and South America
    Brazil, Canada, Mexico, United States

AECO industry

Architecture, engineering, construction, and operations

  • Architecture services
  • Building owners (i.e., developers, real estate companies, governments)
  • Civil infrastructure owners (e.g., transportation infrastructure, water infrastructure)
  • Construction services
  • Engineering service providers
  • Mining, oil, and gas
  • Utilities and telecom

D&M industry

Design and manufacturing

  • Aerospace and defense equipment
  • Automotive and other transportation (including supply chain)
  • Building products and fabrication
  • Consumer products
  • Industrial machinery
  • Life sciences manufacturing
  • Process manufacturing

M&E industry

Media and entertainment

  • Advertising, publishing, and graphic design
  • Film and TV
  • Games


Companies whose leaders and experts rated their organization’s performance on top business metrics as “above average” or “excellent” are considered top performers.

Digital maturity:

Respondents were asked how far their companies were in their transformation journeys. Organizations that respondents said are in the “early stage” or “right in the middle” of their digital transformation journeys are considered less digitally mature companies. Those that respondents identified as “approaching the goal” or having “achieved the goal” of digital transformation are considered more digitally mature companies.


The survey questions about sustainability, for example in the list of changes companies are making, focus on environmental sustainability, however, this definition was not explicitly stated.


In one-on-one interviews, a descriptive definition was used incorporating the United Nations definition: “Meeting the needs of the present without compromising the ability of future generations to meet their own needs.” Respondents were told this includes efforts related to the environment (mitigating the effect on climate change), the community (social well-being, improving the life of populations), and corporate governance.

Thank you

Autodesk would like to thank the following industry leaders who participated in in-depth interviews to discuss industry trends and ways their companies are responding to changing times.

Milind D. Shinde

Founder and CEO

Jean-Francois Guiderdoni

Director of Business Development

Severin Tenim

Head of Strategic Projects & Development

Hansjeet Duggal

Head of VFX

Dave Mackenzie

Managing Principal for Digital

Dave Amantea

Chief Design Officer

David Spilsbury

Chief Technology Officer

Michael Dufhues

Board Member

Christian Franz Hammerl

Team Leader, Research & Development

Michał Latała

Deputy Director for BIM & GIS

Ji-Woong Hong

Executive Vice President of BF Production

Jong-Hyun Jin

Director of VFX

Miro Lin

Chief Executive Officer of Machine Tool Business Group (Taichung) 

Marion Guignolle

Lead Technical Design Animator

Jinchun Hu

General Manager

Gaspard Roche

Associate Global Head of Characters

Callahan Tufts

Design Lead

Eiichiro Okano

Managing Executive Officer, Digital Transformation Division

Robert da Silva Bressan

Engineer, Cultural and Transformational Change Management

Cucu Juanda

Division Head of Business Systems and Automation

Robert Grys

Projects Management Advisor

David de Graaf

Global Director, Digital

Lisette Heuer

Director of Business Transformation

Vince DiPofi


Kim Dabbs

Global VP, ESG and Social Innovation

Maria Fernanda Olmos

Global Principal, Digital Integration

Kleber Gustavo Moreira

Manager of Excellence Center in Project Management

Todd Rogers

BIM Manager

Richard Matchett

Digital Lead

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