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Autodesk 3ds Max gives architects and designers advanced tools to develop accurate, beautiful, and high-quality architectural designs.

Image courtesy of Valentin Studio

rendering of wood designed living room

What is 3D architectural visualization?

Visually communicate your clients’ proposed designs and beautifully tell their story with realistic elements and details. The future of architecture design, 3D architectural visualization allows for projects to be designed, revised, and refined in real time prior to building. This helps eliminate unnecessary costs and time spent on project changes, and also helps customers marketing their designs to potential buyers. Adding fine-tuned embellishments such as greenery, lighting, and people, bring an enriched and engaging experience to architecture and its surrounding landscape.

Image courtesy of Valentin Studio

Benefits of 3D architectural visualization

3d visualization of modern house design

Image courtesy of Valentin Studio

Technical to visual

3D visualization translates technical drawing into a visual story, helping you communicate the project to customers, architects, and engineering teams.

3d visualization of luxurious backyard of mansion

Image courtesy of Valentin Studio

Marketing a vision

Whether you’re attracting investors or buyers, architectural visualization allows your marketing material to convey an aspirational vision and attract prospects.

rendering of architectural building by Brick Visual

Image courtesy of Brick Visual

Test and validate

3D architectural visualization helps you to identify design flaws overlooked through conventional 2D approaches. Build life-like models, validate designs, and scale.

Benefits of 3ds Max in architectural visualization

3ds max rendering of modern house design

Image courtesy of Valentin Studio


Advanced modeling, texturing, and lighting tools in 3ds Max give you the freedom to create and deliver photo-real imagery, giving your customer a better experience of their future environment and investment.

3ds max rendering of outdoor landscape with light

Image courtesy of Serkan Celik


Project timelines are becoming increasingly shorter, and clients want everything faster. 3ds Max gives you the speed and flexibility to perform fast iterations and countless variations without starting from scratch.

3ds max rendering of wooden cabin in the snow

Image courtesy of Valentin Studio


Invite your clients to experience their designed environment both virtually and emotionally. 3ds Max tools embellish down to the smallest detail, and when used with Unity, allowing you to create real-time walkthroughs throughs with ease.

autodesk 3ds max for 3d architectural visualization

Try 3ds Max

3ds Max puts powerful 3D capabilities into the hands of you, the design professional. Inspire, communicate, and sell your vision with detailed environments, objects, and embellishments. Explore what 3ds Max can do for you.

Image courtesy of Osama Aly

Customer stories

3D interior rendering of Savion Residence


Savion Residence

A stunning 3D interior rendering by Serkan Çelik, an Istanbul, Turkey-based architect and February 2019’s Artist of the Month.

Image courtesy of Serkan Celik

architectural visualization project by Brick Visual


Artfully communicating architecture

Brick Visual has developed a recognizably distinctive style in visual storytelling.

Image courtesy of Brick Visual

wind and solar energy control center by Wai Kin Lam


Wai Kin Lam

Watch the incredibly beautiful film Cahaya, winner of the Architectural 3D award for best film.

Image courtesy of Wai Kin Lam