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Industry Talk    AS323773
How to Save Millions with Virtual Reality: Get Motivated with Real-World Lessons
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Description

Following the very successful class of Autodesk University 2018, this year we bring you more economics, more lessons, and a very practical guide of how to save millions with immersive design with not one but two case studies. IM Designs, MRV, and BASF Suvinil will tell you two stories about how they saved millions and revolutionized their customer presence and customization with immersive visualization. MRV is the largest construction company of Latin America, and BASF is the world’s largest chemical company. These two giants relied on virtual reality (VR), augmented reality (AR), and mixed reality (MR) to boost sales and add value to their businesses, while saving budget. Igor Macedo, CTO of IM Designs, is here to tell you how we help them achieve those objectives. You’ll learn about real-time rendering and optimization, how to deal with large data sets, and the necessary user experience that you must provide in order to take your extended reality (XR) idea and your business to the next level. Autodesk University 2019 is going to be legendary! We hope you love this class and get really motivated!

Key Learnings

  • “Laugh" with XR technology through real-world data
  • Learn about how MRV saved millions and how BASF Suvinil boosted sales with immersive visualization
  • Learn how to implement these practices in your company or project—a way to get started
  • Learn how to make your XR experience successful

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