AU Class
AU Class
class - AU

Virtual Reality in Urban Development: City Planning, Design Review, and Marketing

Share this class
Search for keywords in videos, presentation slides and handouts:


    We'll discuss visualization in virtual reality (VR) using large city data sets to plan, design, and market developments. Topics will include documenting cities through photogrammetry and how to utilize real-time city models in planning and design review. Using our highly detailed 3D model of San Francisco, we'll demonstrate the power of VR technology with a series of experiences at different phases of the project lifecycle. We'll showcase use scenarios for city planning, communicating, and marketing of hotel, commercial, and condominium development. This is not a step-by-step guide to creating VR experiences. We'll walk you through the streets of rapidly developing San Francisco neighborhoods. You should expect to gain a basic understanding of unique solutions possible for common challenges that developers and architects face.

    Key Learnings

    • Gain awareness of VR and how it can be used to market real estate
    • Gain awareness of VR and how it can be used to visualize and review designs in urban context
    • Become knowledgeable about visualization
    • Gain an understanding of the workflow to create content