Ut_HKthATH4eww8X4xMDoxOjBrO-I4W8
Digital Design Management: A Hybrid Role for a Changing World
Lecture    CM1431
Kate Morrical
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Description

In today's rapidly changing technology environment, digital design no longer means just CAD. It's also BIM, IT, analysis/design, and visualization...with a little bit of training, accounting, R&D, and diplomacy thrown in for good measure. One structural engineering firm has decided to recognize this growing overlap of disciplines with a role created specifically to address it: Digital Design Manager. Join Kate for a discussion of what digital design management (DDM) means to Robert Silman Associates, and how having this position in the company has improved communication, collaboration, and adoption of new technologies. A followup roundtable session, CM2155-R Digital Design Management: A Roundtable Discussion offers the opportunity to continue the conversation.

Key Learnings

  • Evaluate potential areas of responsibility for a digital design manager
  • Set relevant goals to help measure the contribution of a digital design manager
  • Formulate strategies for dealing with end users, project managers, and senior executives
  • Identify tools available to help with installation and licensing

Speakers

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Silman is a structural engineering firm with offices in New York, Boston, and Washington, DC. As the Digital Design Manager, Kate Morrical is responsible for coordinating procedures and standards for software used in the design process, whether CAD, BIM, or design/analysis programs. Before rejoining Silman in 2012 (where she also worked from 2003 to 2008), Kate was a Technical Marketing Manager for Autodesk, Inc. There, she worked on the AutoCAD software family of products, specifically AutoCAD LT software. She has over 15 years' experience with Autodesk products, currently serves as President of the AUGI Board of Directors, and has presented at numerous technical events, including Revit DC, BILT North America, Midwest University, and several Autodesk University conferences.
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[up-5cqXyG0gZJI5d5dghzsWTg%3D%3D-badges]
[up-5cqXyG0gZJI5d5dghzsWTg%3D%3D-firstName] [up-5cqXyG0gZJI5d5dghzsWTg%3D%3D-lastName]
[up-5cqXyG0gZJI5d5dghzsWTg%3D%3D-jobTitle]
[up-5cqXyG0gZJI5d5dghzsWTg%3D%3D-company]
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