Compete Through Business Model Innovation to Become an Invincible Company

The pace of adaptation has accelerated during the global pandemic. We’ve adjusted to working remotely, and supply chains and economies have been tested in unprecedented ways. On the other side of the pandemic, the transformation from physical to digital will continue in the architecture and manufacturing industries, and the construction industry will be permanently digitized. To support the digital transformation, it’s essential to compete through superior business models and not product, technology, or price. During this class, we’ll share insights on how invincible companies know how to design superior business models and constantly reinvent themselves. We’ll share success formulas derived from the best business models in the industry, examine patterns to both invent new businesses and shift existing ones, and provide a practical toolkit. We’ll show how systematically testing business ideas can dramatically reduce risk and increase the likelihood of success for any new venture.