Autodesk University
BIM as a Business Versus BIM as a Process
Industry talk    AR16258
Carl Storms
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Description

During this roundtable, we will try to come up with definitions for both Building Information Modeling (BIM) as a business and BIM as a process. What goes into both philosophies, and how do they differ? Are there benefits to any particular sector of the architecture, engineering, and construction (AEC) industry regarding ways of thinking? And, finally, is there a realistic way to have both different philosophies coexist? As a starting point, and only a starting point, here are 2 high-level definitions to help you pick your side in this debate. BIM as a business is focused on the big picture, driven by the return on investment (ROI) of BIM, always looking to jump on board with the latest and great technologies, and concerned with what’s best for the firm first, BIM second. BIM as a process is focused on the process of day-to-day production, on the improvement of ROI by refined and standardized processes, and on using the best technology available that has been tested and proven to increase production—and the needs of BIM are seen as equal to the needs of the firm. AIA Approved

Key Learnings

  • Discover what BIM as a business is
  • Learn what BIM is as a process
  • Discuss whether both philosophies can coexist at the same time (in the same firm)
  • Have a discussion about both BIM as a business and BIM as a process and how they might coexist

Speakers

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Drawing on his nearly 20 years of experience in architecture, engineering, and construction, Carl Storms provides a practical and well-rounded understanding of Building Information Modeling (BIM) to clients. He’s worked in residential and commercial architecture, as well as in construction, and he has nearly 10 years of teaching experience at the collegiate and industry levels. This experience aids him in providing the business case for BIM to clients as well as helping them make the most of their collaboration, coordination, and design tools and processes. Through implementations, instruction, mentoring, seminar presentations, whitepapers, and more, Storms assists clients with the adoption of design technology and BIM processes. As someone who truly enjoys the process of building information modeling, Carl spreads his love of all things BIM on Twitter @theBIMsider, his blog: www.theBIMsider.com, as a co-host on two AEC Industry Podcasts: The Simply Complex Podcast - Conference Edition, as well as BluePrints a podcast sharing ideas and knowledge about the AEC industry.
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