{"id":94471,"date":"2026-11-13T06:00:00","date_gmt":"2026-11-13T14:00:00","guid":{"rendered":"https:\/\/www.autodesk.com\/products\/fusion-360\/blog\/?p=94471"},"modified":"2026-11-13T06:43:47","modified_gmt":"2026-11-13T14:43:47","slug":"customer-story-apiar-connected-manufacturing-watchmaking","status":"publish","type":"post","link":"https:\/\/www.autodesk.com\/products\/fusion-360\/blog\/customer-story-apiar-connected-manufacturing-watchmaking\/","title":{"rendered":"A Connected Manufacturing Journey for British Watchmaking"},"content":{"rendered":"\n

Apiar, the British watchmaking company behind “Impossible watches. Made possible,<\/em>” uses Autodesk Fusion end-to-end to bring its unconventional designs to life\u2014from first sketch to finished watch. Read on to discover about the whole process, and why Apiar chose Fusion.<\/p>\n\n\n\n

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Who are Apiar?<\/strong><\/h2>\n\n\n\n

Apiar<\/a> is a design and engineering lab specializing in watches. Founded in London in January 2023 by two engineers, it has a simple purpose: to bring the engineering built for rockets and race cars to the things people wear.<\/p>\n\n\n\n

Apiar makes watches the way aerospace makes parts. The team engineers every watch in-house, makes it using advanced processes such as laser powder bed fusion and five-axis machining alongside named UK partners, and finishes it in its own workshop. Transparency runs through everything it does: Apiar names its partners and shows customers exactly how each watch is made.<\/p>\n\n\n\n

Why did Apiar choose Fusion?<\/h2>\n\n\n\n

For a small lab, every handover between tools costs time and risks mistakes. Apiar uses Autodesk Fusion because it is an end-to-end platform: the team can design a watch, simulate it, plan how it is manufactured, and feed what it learns back into the next version, all from the same model.<\/p>\n\n\n\n