Senior Vice President, BXI (Brand Experiences & Impact)
Senior Vice President, Media & Entertainment
Chief Marketing Officer
Chris Bradshaw is Autodesk Senior Vice President for Media & Entertainment, Senior Vice President for BXI (Brand Experiences & Impact), and Chief Marketing Officer.
Leading the BXI organization, Chris Bradshaw is driven to inspire future designers, creators, and makers to use our products to imagine, design and create a better world.
Bradshaw also leads the Media & Entertainment division, an important industry for Autodesk that spans film, television, games and advertising. In the film industry, Autodesk technology has won six Academy Awards® and Autodesk software helped create the majority of Academy Award winners for Best Visual Effects for close to two decades. Customers from industries outside the entertainment world are now using these powerful creative tools to tell their stories as well.
Most recently, as the leader of the RCE (Reputation, Consumer, and Education) organization, Bradshaw focused on enhancing the company’s reputation, educational endeavors and future business. In the past six years, Bradshaw has overseen the transformation of the company from primarily a B to B company, to one that now boasts nearly 140 million consumer customers for its growing portfolio of design apps. His expertise in national and international brand management and product marketing is built on his experience setting strategy and driving growth in several Autodesk industry divisions, as well as managing and launching numerous versions of industry-leading AutoCAD® and AutoCAD® LT software.
Bradshaw has held several leadership positions at Autodesk, including Chief Marketing Officer and over time, has been responsible for the growth of the company’s infrastructure solutions; its architecture, engineering and construction solutions; and the Buzzsaw collaboration service. During his tenure, annual revenue for civil engineering and geospatial solutions grew in excess of US$200 million.
Currently, Bradshaw is a board member of PLTW (Project Lead the Way), a non-profit organization and leading provider of rigorous and innovative Science, Technology, Engineering, and Mathematics (STEM) education curricular programs used in middle and high schools across the U.S.
Prior to joining Autodesk, Bradshaw was manager for flight software development for the United States Air Force, where he guided the development, testing and integration of on-board computer systems for two national space programs.